Free Resources

 

Click here to sign-up for Rob Eagar's free
"Monday Morning Marketing Tips."

 

Video Minute with Rob:
Avoid the Biggest Mistake in Marketing

Take advantage of Rob's library of articles and recommended resources listed below.  This page is updated regularly, so check back often for new content.

Articles:

General Marketing (Read these first):

Marketing Made Simple

7 Principles for Building a Powerful Brand

The Hidden Cost of Social Networking

Just for Authors:

Marketing Mistakes A-Level Authors Make

Make Your Book Sell Itself 

Recommended Author Website Requirements

Monthly Marketing To-Do List for Authors

Don't Let Customers Forget about You

Don't Play Hide & Seek with Your Customers

Rich Author / Poor Author and What's the Difference?

How to Track Your Platform Growth

Don't Bow Down to Amazon

3 Reasons Why Books Don't Sell

 

Technology:

Turn Print Media into a Multi-Media Experience with QR Codes

Social Media is No Free Lunch

Easy E-Commerce and Fulfillment from Home

The Dangers of Blogging

 

Public Speaking:

How to Determine Your Speaking Fees

How Speakers can get More Bookings

How do You Know if Your Speech is Good?

Is Your Speaking Career Feeling Sickly?

 

Newsletters:

8 Elements of Effective Newsletters

Do You Send Newsletters or You-letters?

 

Mental Issues:

The Self-Confidence to Sell More Books

Negative Feedback Fighters for Authors

Think Outside of the Book

Are You a Selfish Speaker or Writer?

 

Media Interviews:

How to Get More Author Interviews 

Free Audio Teaching Session:

• How to Turn Media Interviews into Book Sales - Listen Now

 

Archive of Rob's Monday Morning Marketing Tips:

Monday Morning Marketing Tips

 

E-Newsletter Archive:

Past E-Newsletter Issues

 

Articles for Publishers:

• 10 Reasons Why Authors can Help Publishers Sell Books in Tough Times - Read Now
• How to Maximize Publisher Marketing Budgets in Tough Times - Read Now
• Why Launch a Book when You can Launch an Author? - Read Now
• Authors: A Publisher's Dream Sales & Marketing Force - Read Now

Helpful Resources:

Constant Contact - great email newsletter service (get 60-day free trial)

Google Analytics - amazing website statistics for free

PayPal Website Payments Standard - affordable e-commerce to sell physical products

E-Junkie - affordable service to sell downloadable products

U.S. Postal Service Online Postage - print postage and professional labels on your own

Kayak.com - compare airline travel costs quickly