Author Revenue Ladder Slide

Rob Eagar is a marketing consultant who helps
authors, publishers, and non-profits spread their message like wildfire. His expertise has helped his clients produce:

  • 8 New York Times bestsellers (fiction and non-fiction).
  • Million-dollar franchises for authors and publishers.
  • Transformational growth for non-profit organizations.
Expertise for AuthorsExpertise for PublishersExpertise for Non-profits

Monday, March 31, 2014

The Promotional Power of Success Stories


One of the secrets to spreading your message like wildfire is to get other people to act as “word of mouth warriors.” Imagine hundreds of people singing your praises to the public. A great way to make this happen is by utilizing the power of success stories. For example, Dave Ramsey, radio host and New York Times bestselling author of The Total Money Makeover, uses the power of success stories better than anyone I've seen. Dave openly invites people to share how much personal debt they use to carry, explain how Dave helped them get out of debt, and then scream with glee, “I’m debt free!” Dave congratulates them, plays a funny inspirational soundtrack, and you can’t help but feel happy. Watch the following video called … [Read more...]

Monday, March 24, 2014

The Top 10 Reasons Why Non-Profits Are Non-Profitable


When I was young, my grandfather owned a boat that he kept stored in his garage. The boat irritated my grandmother, because it was expensive to maintain, took up a lot of space, and she no interest in water activities. One day, she expressed her displeasure by hanging a sign in their garage that said, "A boat is a hole in the water into which you pour money." After consulting with numerous non-profit organizations, I've found that you could create a similar sign that reads, "A non-profit is a hole into which people pour money." This doesn't mean that all non-profits are wasteful or ineffective. Nothing pleases me more than helping a great organization spread its message like wildfire. But, my experience has shown that the following 10 … [Read more...]

News & Events

Rob Eagar launches "Advanced Book Marketing for Authors" Audio Teaching Series
This audio teaching series offers 10 one-hour sessions recorded by Rob on essential book marketing issues that are critical to an author's success. For details and pricing: click here.

WildFire Marketing Launches New Website for the Bestselling "Boundaries" Book Series
WildFire Marketing is proud to announce the launch of for client, HarperCollins Christian Publishing. Visit this state-of-the-art website to see WildFire Marketing's expertise in action..

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