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Overview
Fired-Up Clients
Book Marketing Plan Templates

Rob Eagar is a marketing consultant who helps
bestselling authors, publishers, and non-profits spread their message like wildfire. His expertise has helped his clients produce:


  • 8 New York Times bestsellers (fiction and non-fiction).
  • Million-dollar franchises for authors and publishers.
  • Transformational growth for non-profit organizations.
Expertise for AuthorsExpertise for PublishersExpertise for Non-profits

Monday, April 22, 2013

Marketing Lessons from the World’s Fastest Indian

Worlds_Fastest_Indian

There's an entertaining movie featuring Anthony Hopkins called "The World's Fastest Indian." The film is a biographical account of Burt Munro, a old man from New Zealand who set a land speed record on Indian Scout motorcycle. He competed and broke the 200mph barrier at the Bonneville Salt Flats in Utah in the 1950s and 1960s. Burt's story depicts a man who persistently followed his dream. But, the end of the movie displays an interesting scene. After Burt has broken the land speed record and achieved his dream, the screen fades to black and says, "...And Burt never stopped trying to go faster and faster..." He continued returning to Bonneville to attempt more records. How does Burt's story apply to you and me? All too often, we tend … [Read more...]

Monday, April 15, 2013

5 Ways to Get More Media Interviews

Valorie_Today_Show

Congratulations to WildFire Marketing client, Valorie Burton, for her appearance on the Today Show last week with Kathie Lee Gifford and Hoda Kotb. Valorie is no stranger to the national media and has been interviewed on The Dr. Oz Show, CNN, and HLN. Her ability to capture major media coverage is a crucial part of growing her brand, boosting her expertise, and expanding her platform. If you want to land more media interviews like Valorie, what steps can you take? Consider these five points: 1. Don't push your book. Media producers don't care about your book. They care about audience ratings. So, provide producers with good ideas for an interview topic, rather than a plug for your book. Show how your expertise, and the message of your … [Read more...]

News & Events

April 4, 2013 - Nashville, TN
Rob to speak on the marketing for the PCPA Annual Conference.

Closed event.

June 5 - 8, 2013 - Chicago, IL
Rob will conduct an exclusive Book Marketing Boot Camp for authors at the Write-to-Publish Conference.

Get details and register at: this link.