Articles and Hot Tips for Authors

Authors: Get over 30 articles of free book marketing instruction!
Hot topics below include bestseller lists, email, social media, advertising, word of mouth, author websites, marketing copy, and much more…

New York Times Bestseller Campaigns:

• An Insider’s Guide to Become a New York Times Bestseller
• 4 Ways to Run a Successful Book Launch
• Do You Know How to Control Your Book Sales? Take the Author Power Test for FREE

Amazon & AMS Advertising:

• 7 Reasons Why Authors Should Use Amazon Advertising
• Amazon Sales Rankings and Free Sales Calculator

Book Launch Teams:

• 6 Steps to Build a Dynamic Book Launch Team

Social Media:

• The Secret to Selling Books with Social Media
• If You Hate Facebook – Here’s What to Love
• Facebook Advertising Secrets from an Expert
• Does Social Media Marketing Actually Sell Books?
• Don’t Get Suckered by Social Media
• The Facebook Video Fake Out

Email Marketing:

• Email Newsletters for Authors: 6 Elements for Success
• The Overlooked Secret to Double Email Book Sales
• Create Irresistible Incentives to Get More Subscribers
• How to Fake Out Fake Email Subscribers

Book Titles & Book Descriptions:

• How to Create a Book Hook
• The Book Hook Hall of Fame
• 5 Easy Steps to Create Captivating Book Titles
• 4 Steps to Write Better Back Cover Copy
• The Fastest Way to Writer Faster

Author Websites:

• Bad Websites, Good Websites, and How to Know the Difference
• Is Your Website a Decision-Making Machine?

Word of Mouth:

• Want to Sell More Non-Fiction? Create a Movement

Miscellaneous:

• Publishing’s Dark Side: How to Avoid Getting Scammed
• When Should Authors Quit?
• 10 Traits of Successful Authors
• Tips to Control a Media Interview
• Author the New Gatekeepers to Large Audiences
• Marketing Made Simple
• 7 Principles for Building a Powerful Brand
• 3 Keys to Boost Backlist Book Sales
• Rich Authors, Poor Authors, and the Difference
• 3 Reasons Why Your Book Didn’t Sell

For Publishers:

• How to Grade an Author’s Marketing Ability
• How to Kill a New York Times Bestseller
• Success Stories from the Publishing Trenches
• Turn Website Visitors into Repeat Book Readers
• How Publishers Can Cure Ugly Sample Syndrome
• How Many Humans Actually See Your Online Book Ads?
• How Editors Can Help Sell More Books