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Rob Eagar

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Sep 10 2012

WildFire Marketing client, Valorie Burton, will appear on Dr. Oz TV Show, Friday, Sept. 14th

WildFire Marketing client, Valorie Burton, will appear as the featured guest on The Dr. Oz Show airing Friday, September 14th at 4:00pm Eastern.

Valorie Burton is the author of Your 5-Minute Personal Coach and Successful Women Think Differently. She will join Dr. Oz to help 50 women filled with emotional baggage that is making them fat, tired, and sick get one last chance to turn it all around.

This special audience has packed their metaphorical and physical baggage, but they have no idea Dr. Oz and Valorie are taking them to an exclusive resort in Arizona for the intervention of a lifetime. Don’t miss this emotionally moving interview!

Written by Rob Eagar · Categorized: Press Releases

About Rob Eagar

Rob Eagar is the founder of WildFire Marketing, a consulting practice that helps authors and publishers sell more books and spread their message like wildfire. He is one of the rare consultants to help both fiction and nonfiction books hit The New York Times bestsellers list. Rob has consulted with numerous publishers and trained over 1,000 authors. He is the creator of The Author's Guide Series, a comprehensive collection of resources that teaches authors how to sell more books. Find out more at: WildFire Marketing.

Your Publisher Is Not Your Marketer

January 19, 2026 Posted by Rob Eagar No Comments

Many authors quietly assume their publisher is better at marketing books than they are. This perspective isn’t foolish—it’s actually logical. But, this mindset also puts the author’s book at far greater risk than they might realize. Most authors don’t come from marketing backgrounds. They’re professors, counselors, pastors, executives, clinicians, artists, parents, or first-time authors who

Relying on your publisher to market a book can be a risky mistake. Here is what authors should do instead.

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