Earlier, I wrote about the importance of building an audience before publishing a book. Today, I’d like to discuss a different question: How do you build that audience faster? Most authors understand that an email list is valuable. Yet, many spend years blogging, posting on social media, attending conferences, and speaking at events—only to end

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Learn how to use targeted advertising to attract potential readers and grow your email list long before your book’s publication.

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Feedback from readers may feel helpful—but it could also sabotage your book and your long-term career.

Feedback from readers may feel helpful—but it could also sabotage your book and your long-term career.

Discover why backlist books stall and how strategic authors revive old titles into long-term revenue engines.

Discover why backlist books stall—and how strategic authors revive old titles into long-term revenue engines.