Insights for Authors:
- Most Authors Don’t Have a Marketing Problem – They Have a Response Problem
- An Insider’s Guide to Become a New York Times Bestseller
- 4 Ways to Run a Successful Book Launch
Amazon & AMS Advertising:
Book Launch Teams:
Social Media:
- The Secret to Selling Books with Social Media
- If You Hate Facebook – Here’s What to Love
- Facebook Advertising Secrets from an Expert
- Does Social Media Marketing Actually Sell Books?
- Don’t Get Suckered by Social Media
- The Facebook Video Fake Out
Email Marketing:
- Email Newsletters for Authors: 6 Elements for Success
- The Overlooked Secret to Double Email Book Sales
- Create Irresistible Incentives to Get More Subscribers
- How to Fake Out Fake Email Subscribers
Book Titles & Book Descriptions:
- How to Create a Book Hook
- The Book Hook Hall of Fame
- 5 Easy Steps to Create Captivating Book Titles
- 4 Steps to Write Better Back Cover Copy
- The Fastest Way to Writer Faster
Author Websites:
- Bad Websites, Good Websites, and How to Know the Difference
- Is Your Website a Decision-Making Machine?
Word of Mouth:
Miscellaneous:
- Publishing’s Dark Side: How to Avoid Getting Scammed
- The Author’s Guide to Hiring a Marketing Assistant
- How to Pick Your Publishing Path
- When Should Authors Quit?
- 10 Traits of Successful Authors
- Tips to Control a Media Interview
- Author the New Gatekeepers to Large Audiences
- Marketing Made Simple
- 7 Principles for Building a Powerful Brand
- 3 Keys to Boost Backlist Book Sales
- Rich Authors, Poor Authors, and the Difference
- 3 Reasons Why Your Book Didn’t Sell
For Publishers:
- How to Grade an Author’s Marketing Ability
- How to Kill a New York Times Bestseller
- Success Stories from the Publishing Trenches
- Turn Website Visitors into Repeat Book Readers
- How Publishers Can Cure Ugly Sample Syndrome
- How Many Humans Actually See Your Online Book Ads?
- How Editors Can Help Sell More Books