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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Archives for December 2007

Dec 03 2007

Write a Book Proposal that Publishers will Love

So, you’re a non-fiction author with a great new book idea? How will you get that idea published? One secret is to create a book proposal that will blow the socks off of a literary agent or publisher. But, how do you create a powerful proposal?One of our WildFire Marketing clients, Mary DeMuth, has the

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Written by Rob Eagar · Categorized: Author Tips

Your Publisher Is Not Your Marketer

January 19, 2026 Posted by Rob Eagar No Comments

Many authors quietly assume their publisher is better at marketing books than they are. This perspective isn’t foolish—it’s actually logical. But, this mindset also puts the author’s book at far greater risk than they might realize. Most authors don’t come from marketing backgrounds. They’re professors, counselors, pastors, executives, clinicians, artists, parents, or first-time authors who

Relying on your publisher to market a book can be a risky mistake. Here is what authors should do instead.

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