Rob Eagar defies typical labels in the field of marketing. He’s not a publicist, social media nerd, advertising guy, speakers bureau, or literary agent. Instead, Rob is an experienced marketing consultant, author, and speaker who helps individuals and organizations spread their message like wildfire.
Rob’s consulting practice, WildFire Marketing, has attracted a diverse range of clients including businesses, non-profits, and bestselling authors. He’s trained over 400 authors and consulted with respected publishing houses, including Zondervan (HarperCollins), Howard (Simon & Schuster), Moody, Barbour, and Harvest House. Plus, he’s consulted with well-known non-profits, Growing Leaders, Campus Crusade, Proverbs 31 Ministries, and Hearts at Home.
Rob’s marketing expertise has helped his clients produce:
- 8 New York Times bestsellers (fiction and non-fiction).
- Million-dollar franchises for authors and publishers.
- Transformational growth for non-profit organizations.
His clients experience these results as Rob teaches how to magnetically attract new readers, donors, and customers through answering the consumer’s #1 marketing question, “What’s in it for me?” His insights are easy to apply and effective for a wide range of issues, markets, and genres.
Rob is the author of Sell Your Book Like Wildfire (Writer’s Digest, 2012), which is considered the bible of book marketing for authors and publishers of any genre. He also serves on the expert blogger panel for Digital Book World and O’Reilly’s Tools of Change for Publishing. Rob is also a frequent speaker on marketing topics at writers conferences, publishing conferences, and trade associations.
Rob’s background includes over 10 years experience as a regional and national sales manager, public speaking for over 10 years to more than 35,000 people at over 180 events, and generating a consistent, six-figure income as an entrepreneur from his first book, Dating with Pure Passion. His national media appearances include interviews on the CBS Early Show, CNN Radio, and the Los Angeles Times. He has a degree in marketing from Auburn University.
When Rob isn’t consulting, you’ll find him fly-fishing, flying down a wooded trail on his mountain bike, or loudly playing his drums. However, his wife, Ashley, prefers that he join her to quietly paint, work in their garden, or watch Jane Austen movies. They reside in Atlanta, Georgia.

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