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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Oct 03 2017

How to Sell Books on a Shoestring Budget

IT’S FINALLY HERE!!

After a lot of intensive work and all of your helpful input, I’m excited to tell about a new solution that I’ve created to help authors at every level. You told me your two biggest book marketing challenges:

1. How to find NEW READERS using the most effective marketing tactics

2. How to market your book on a TIGHT BUDGET

Today, you no longer have to wonder about the best steps to take. You no longer have to feel stuck if you have a small budget. I’ve boiled down all of my experience working with top authors across America to give you an amazing solution.

Watch this brief video for all the details…

I hope you’ll join me! Act fast because this opportunity ends next Thursday, October 12th.

Click here for details and registration

Let’s work together and go sell more books!

Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, News & Events

About Rob Eagar

Rob Eagar is the founder of WildFire Marketing, a consulting practice that helps authors and publishers sell more books and spread their message like wildfire. He is one of the rare consultants to help both fiction and nonfiction books hit The New York Times bestsellers list. Rob has consulted with numerous publishers and trained over 1,000 authors. He is the creator of The Author's Guide Series, a comprehensive collection of resources that teaches authors how to sell more books. Find out more at: WildFire Marketing.

Why Backlist Book Sales Stall and How Top Authors Fix It

January 26, 2026 Posted by Rob Eagar

Most authors assume backlist sales fade for reasons outside their control — market saturation, algorithm changes, reader fatigue, or old age. In reality, sustained backlist performance is almost always the result of intentional strategy, not timing or luck. I’ve seen this repeatedly while coaching more than 1,000 authors, working with New York Times, Wall Street

Discover why backlist books stall—and how strategic authors revive old titles into long-term revenue engines.

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