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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Archives for September 2018

Sep 26 2018

5 Best Practices of Bestselling Authors

What’s the secret to becoming a bestseller? There is no secret, and if someone tells you there’s a secret, they are lying. However, there are consistent traits of successful authors. Here are five best practices that I’ve seen exhibited by my bestselling clients…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Why Backlist Book Sales Stall and How Top Authors Fix It

January 26, 2026 Posted by Rob Eagar

Most authors assume backlist sales fade for reasons outside their control — market saturation, algorithm changes, reader fatigue, or old age. In reality, sustained backlist performance is almost always the result of intentional strategy, not timing or luck. I’ve seen this repeatedly while coaching more than 1,000 authors, working with New York Times, Wall Street

Discover why backlist books stall—and how strategic authors revive old titles into long-term revenue engines.

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