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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Archives for February 2019

Feb 17 2019

How to Use Bestselling Authors to Boost Your Book Sales

Do you ever feel jealous of bestselling authors who sell more books than you? Discover how to channel your envy into a productive way to increase your own book sales…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Feb 04 2019

The Most Powerful Book Marketing Language Ever

Language is the power of the book sale. But, there is one specific type of marketing language that is more powerful than anything else…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Your Publisher Is Not Your Marketer

January 19, 2026 Posted by Rob Eagar No Comments

Many authors quietly assume their publisher is better at marketing books than they are. This perspective isn’t foolish—it’s actually logical. But, this mindset also puts the author’s book at far greater risk than they might realize. Most authors don’t come from marketing backgrounds. They’re professors, counselors, pastors, executives, clinicians, artists, parents, or first-time authors who

Relying on your publisher to market a book can be a risky mistake. Here is what authors should do instead.

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