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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Jun 20 2007

Marketing Mistakes Authors and Speakers Make

What?! You haven’t been to my website yet http://www.startawildfire.com/ and read my free article, “Marketing Mistakes Authors and Speakers Make.” Click here to access this required reading.

Are you avoiding these mistakes? What other mistakes have you experienced or seen authors and speakers make?

Feel free to post your comments.


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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Speaker Tips

About Rob Eagar

Rob Eagar is the founder of WildFire Marketing, a consulting practice that helps authors and publishers sell more books and spread their message like wildfire. He is one of the rare consultants to help both fiction and nonfiction books hit The New York Times bestsellers list. Rob has consulted with numerous publishers and trained over 1,000 authors. He is the creator of The Author's Guide Series, a comprehensive collection of resources that teaches authors how to sell more books. Find out more at: WildFire Marketing.

The Shortcut to Building a Big Audience

June 22, 2026 Posted by Rob Eagar

Earlier, I wrote about the importance of building an audience before publishing a book. Today, I’d like to discuss a different question: How do you build that audience faster? Most authors understand that an email list is valuable. Yet, many spend years blogging, posting on social media, attending conferences, and speaking at events—only to end

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