Author Revenue Ladder Slide

Rob Eagar is a marketing consultant who helps
authors, publishers, and non-profits spread their message like wildfire. His expertise has helped his clients produce:

  • 8 New York Times bestsellers (fiction and non-fiction).
  • Million-dollar franchises for authors and publishers.
  • Transformational growth for non-profit organizations.
Expertise for AuthorsExpertise for PublishersExpertise for Non-profits

Sunday, September 7, 2014

5 Best Practices of Bestselling Authors


Since I started consulting in 2007, I’ve had the pleasure to work with several New York Times bestselling authors, including Lysa TerKeurst, Wanda Brunstetter, Dr. Gary Chapman, etc. In an era where business leaders and pastors buy their way onto the bestseller lists, it’s nice to see my clients do it in a legitimate manner. Even better, they’ve done it on a repeated basis. For example, Lysa TerKeurst recently hit the New York Times list for the third time with her newest book, The Best Yes. Many people ask me what’s the secret to becoming a bestseller. There is no secret, but here’s what my bestselling clients do that less successful authors don’t do: 1. Bestsellers use the power of free to create paid sales. Here’s a … [Read more...]

Tuesday, September 2, 2014

Is Your Marketing Missing the Obvious?


Recently, my wife and I took care of our two little nieces, ages 3 and 6, while their parents went on a trip overseas. Since I consult a lot in the publishing industry, it’s fun to give them books and read story time together before bed. Inevitably, one of my nieces will ask a serious, but humorous, question that identifies the obvious, such as: Uncle Rob, why is your face so scratchy? Because I have a beard with whiskers… Uncle Rob, why do you get more cookies than me? Because I have a bigger tummy… Uncle Rob, how come I have to wear a shirt at the swimming pool, but you don’t? Because…err, let’s change the subject. Oh, look at that bird over there! I love how young children have the ability to see obvious issues and … [Read more...]

News & Events

Rob Eagar to teach 3-Day Marketing Seminar at the Allume Conference on October 23-25
Authors and bloggers: Join Rob in Greenville, SC for an exciting multi-day marketing seminar at the Allume Conference. For details and pricing: click here.

WildFire Marketing helps classic "Boundaries" book return to two bestseller lists!
WildFire Marketing is proud to announce the success of for client, HarperCollins Christian Publishing. Visit this state-of-the-art website to see WildFire Marketing's expertise in action..

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