I hope the title of this email got your attention, because I want your attention for a moment. I'm really ticked off with Facebook and you should be, too. Here's why... The Facebook Principles page, the first sentence states: "We are building Facebook to make the world more open and transparent, which we believe will create greater understanding and connection." Further down the same page, it says, "People should have the freedom to access all of the information made available to them by others." Sounds great, doesn't it? I feel so warm and fuzzy, let's all gather and sing "kumbaya." However, the truth is that Facebook doesn't abide by their own principles. Instead, they purposely "throttle" what you post, which means they choke off … [Read more...]
Monday, March 3, 2014
If a tree falls in a forest and no one is around to hear it, does it make a sound? Likewise, if you write a book and no one reads it, does it make you an author? I would argue no, because the whole point of writing a book is to share it with others. Otherwise, you're just writing a diary. There is a proverb in the Bible that says, "No one lights a lamp and hides it in a jar or puts it under a bed. Instead, they put it on a stand, so that those who come in can see the light." If your book helps people "see the light," then what sense does it make to avoid marketing? Authors should feel excited to let their value shine. If you reach out to help someone, you usually don't feel guilty about it. Instead, you feel happy to assist someone … [Read more...]
News & Events
Rob Eagar launches "Advanced Book Marketing for Authors" Audio Teaching Series
This audio teaching series offers 10 one-hour sessions recorded by Rob on essential book marketing issues that are critical to an author's success. For details and pricing: click here.
WildFire Marketing Launches New Website for the Bestselling "Boundaries" Book Series
WildFire Marketing is proud to announce the launch of www.BoundariesBooks.com for client, HarperCollins Christian Publishing. Visit this state-of-the-art website to see WildFire Marketing's expertise in action..