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Rob Eagar

Marketing expertise to spread your message like wildfire.

The Four Types of Authors in the World

Last week, I wrote a five-part series of blog posts over at DigitalBookWorld.com called “The 4 Types of Authors in the World.” In my consulting experience working with over 400 authors, I’ve found that you can classify any author into one of four categories using two criteria: marketing effort and sales expectations. When you put these two criteria on an X and Y axis, you get the following chart:

Four Types of Authors in the World

For more information on each of the author categories, I invite you to read the five-part series:
Part 1 – Overview
Part 2 – Successful Authors
Part 3 – Unsuccessful Authors
Part 4 – Dead Authors
Part 5 – Authors Who Play Dead

Which type of author are you?

 

About Rob Eagar

Rob Eagar is the founder of WildFire Marketing, a consulting practice that helps authors and publishers sell more books and spread their message like wildfire. He is one of the rare consultants to help both fiction and nonfiction books hit The New York Times bestsellers list. Rob has consulted with numerous publishers and trained over 1,000 authors. He is the creator of The Author's Guide Series, a comprehensive collection of resources that teaches authors how to sell more books. Find out more at: WildFire Marketing and follow Rob on Twitter.