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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Feb 09 2009

February Comparison of ECPA Publishers

Check out the February Amazon rankings for the Top 15 ECPA Publishers. This research lets you see both the overall CBA industry rankings, plus each publisher’s individual top 20 bestselling book list.Why is this information helpful to you? This is one of the few ways that authors, agents, and publishers can simultaneously see how a

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Written by Rob Eagar · Categorized: CBA Publisher Rankings

Jan 05 2009

January Amazon Comparison of CBA Publishers

The January Amazon rankings for the Top 15 CBA Publishers is now available. This research lets you see both the overall CBA industry rankings, plus each publisher’s individual top 20 bestselling book list.Why is this information helpful to you? This is one of the few ways that authors, agents, and publishers can simultaneously see how

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Written by Rob Eagar · Categorized: CBA Publisher Rankings

Dec 09 2008

December Amazon Comparison of CBA Publishers

WildFire Marketing has released the December 3rd Amazon rankings for the Top 15 CBA Publishers. This research let viewers see both the overall CBA industry rankings, plus each publisher’s individual top 20 bestselling book list.Why is this information helpful to you? This is one of the few ways that authors, agents, and publishers can simultaneously

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Written by Rob Eagar · Categorized: CBA Publisher Rankings

Nov 11 2008

November Amazon Comparison of CBA Publishers

WildFire Marketing has released the latest Amazon rankings for the Top 15 CBA Publishers. This month, the research was expanded to let viewers see both the overall CBA industry rankings, plus each publisher’s individual top 20 bestselling book list.Why is this information helpful to you? This is one of the few ways that authors, agents,

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Written by Rob Eagar · Categorized: Author Tips, CBA Publisher Rankings

Oct 14 2008

October Amazon Comparison of CBA Publishers

WildFire Marketing tracks the top 15 CBA publishers according to the average ranking of their 20 best-selling books on Amazon. Using this monthly data over time helps authors and publishers identify who is best utilizing this important online sales channel. Note: Amazon rankings do not reflect accurate sales figures. However, they can help determine how

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Written by Rob Eagar · Categorized: CBA Publisher Rankings

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Your Publisher Is Not Your Marketer

January 19, 2026 Posted by Rob Eagar No Comments

Many authors quietly assume their publisher is better at marketing books than they are. This perspective isn’t foolish—it’s actually logical. But, this mindset also puts the author’s book at far greater risk than they might realize. Most authors don’t come from marketing backgrounds. They’re professors, counselors, pastors, executives, clinicians, artists, parents, or first-time authors who

Relying on your publisher to market a book can be a risky mistake. Here is what authors should do instead.

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