Atlanta, GA: Two authors coached by Rob Eagar, president of WildFire Marketing, achieved a rare back-to-back publishing accomplishment. In the past 30 days, Wanda Brunstetter and Lysa TerKeurst both hit the New York Times and USA Today bestseller lists with new books in 2012, which added to their bestselling books in 2011. Brunstetter achieved a three-peat with her novels, The Journey and The Healing in 2011 and The Struggle in 2012 (Barbour Books). TerKeurst achieved repeat success with her non-fiction titles, Made to Crave in 2011 and Unglued in 2012 (Zondervan). This exceptional achievement highlights the authors’ dedication to great writing, innovative marketing, and changing readers’ lives.
Brunstetter’s bestselling success stems from her ability to captivate fans with romantic novels set in the tranquil Amish countryside. WildFire Marketing assisted the author by providing a marketing makeover, which included a powerful new brand and a state-of-the-art website (www.WandaBrunstetter.com). Eagar helped Brunstetter capture and maintain a 33% growth in overall Internet traffic, drawing over 7,500 unique visitors per month and sending a monthly e-newsletter to over 12,000 subscribers. This consistent platform growth made a direct impact on her book sales. “Rob Eagar’s expertise helped me develop a new brand and an exciting, new website. My readers comment on how much they enjoy visiting my site and returning to it again and again,” said Brunstetter.
TerKeurst’s repeat success is based on her popular blog (www.LysaTerKeurst.com) that averages over 45,000 unique visitors per month and a Facebook account with over 40,000 “likes.” In addition, TerKeurst speaks nationwide at major conferences and started a daily newsletter through her organization, Proverbs 31, which has more than 500,000 subscribers. Upon hitting the New York Times bestseller list, TerKeurst said, “Rob Eagar’s involvement with building my new brand, enhancing my manuscript, and launching my new websites helped create these incredible results.”
Both Brunstetter and TerKeurst are poised to continue their bestselling ways. Eagar commented on his clients’ accomplishments stating, “Both authors excel at engaging their audiences, generating word of mouth, and writing new books that provide tangible results their readers want. The book-selling wildfire created by these ladies shows no signs of slowing down.”
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About WildFire Marketing:
Rob Eagar is the founder of WildFire Marketing, a consulting practice that helps authors and publishers sell more books and spread their message like wildfire. He has consulted with numerous publishers and worked with over 400 authors, including several New York Times bestsellers. Rob is the author of Sell Your Book Like Wildfire, which is considered the new bible of book marketing. For more information, visit: www.startawildfire.com.
