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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Archives for November 2023

Nov 07 2023

Wall Street Journal Discontinues Bestseller Lists

The Wall Street Journal discontinued its bestseller lists for books. Rob explains how authors should view this surprising development…

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Written by Rob Eagar · Categorized: Author Tips, Book Marketing Questions, Marketing Tips, Monday Morning Marketing Tips, News & Events

The Business of Being an Author

January 12, 2026 Posted by Rob Eagar No Comments

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. That statement can make some writers uncomfortable—especially if you’re someone who is talented. You’ve spent years honing your craft, attending workshops, polishing prose, and chasing the elusive ideal of “great writing.” And yet, when the book launches, sales stall.

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. Here's the quiet truth...

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