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“Monday Morning Marketing Tips.”
Video Minute with Rob:
Avoid the Biggest Mistake in Marketing
Take advantage of Rob’s library of articles and recommended resources listed below. This page is updated regularly, so check back often for new content.
General Marketing (Read these first):
7 Principles for Building a Powerful Brand
The Hidden Cost of Social Networking
Just for Authors:
Marketing Mistakes A-Level Authors Make (PDF)
Recommended Author Website Requirements
Monthly Marketing To-Do List for Authors
Don’t Let Customers Forget about You
Don’t Play Hide & Seek with Your Customers
Rich Author / Poor Author and What’s the Difference?
How to Track Your Platform Growth
3 Reasons Why Books Don’t Sell
Technology:
Turn Print Media into a Multi-Media Experience with QR Codes
Easy E-Commerce and Fulfillment from Home
Public Speaking:
How to Determine Your Speaking Fees
How Speakers can get More Bookings
How do You Know if Your Speech is Good?
Is Your Speaking Career Feeling Sickly?
Newsletters:
8 Elements of Effective Newsletters
Do You Send Newsletters or You-letters?
Mental Issues:
The Self-Confidence to Sell More Books
Negative Feedback Fighters for Authors
Are You a Selfish Speaker or Writer?
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