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Take advantage of Rob’s library of over 25 articles.
This page is updated regularly, so check back often for new content.

General Marketing (Read these first):

Marketing Made Simple

7 Principles for Building a Powerful Brand

The Hidden Cost of Social Networking

For Authors:

Marketing Mistakes A-Level Authors Make

Recommended Author Website Requirements

Monthly Marketing To-Do List for Authors

Don’t Let Customers Forget about You

Don’t Play Hide & Seek with Your Customers

Rich Author / Poor Author and What’s the Difference?

3 Reasons Why Books Don’t Sell

For Publishers:

Making Millions in the Digital Middle

The 4 Types of Authors in the World

Digital Publishing Demands Direct-to-Reader Marketing

What’s the Point of Publishers in a Digital Age?

Publishers Make Poor Poker Players

For Public Speakers:

How to Determine Your Speaking Fees

How Speakers can get More Bookings

How do You Know if Your Speech is Good?

Is Your Speaking Career Feeling Sickly?


8 Elements of Effective Newsletters

Do You Send Newsletters or You-letters?

Mental Issues:

The Self-Confidence to Sell More Books

Negative Feedback Fighters for Authors

Think Outside of the Book

Are You a Selfish Speaker or Writer?

Media Interviews:

How to Get More Interviews