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Hot topics below include bestseller lists, email, social media, advertising, word of mouth, author websites, marketing copy, and much more…
New York Times Bestseller Campaigns:
Amazon & AMS Advertising:
- 7 Reasons Why Authors Should Use Amazon Advertising
- Amazon Sales Rankings Explained
- What You Don’t Know About Amazon Can Kill Your Books
Word of Mouth:
- The Secret to Selling Non-Fiction: Create a Movement
- How to Build Marketing Tools Into Your Manuscript
- Does Social Media Marketing Actually Sell Books?
- Don’t Get Suckered by Social Media
- The Facebook Video Fake Out
- Email Newsletters for Authors: 6 Elements for Success
- The Overlooked Secret to Double Email Book Sales
- Create Irresistible Incentives to Get More Subscribers
- How to Fake Out Fake Email Subscribers
- Do You Send Newsletters or You-letters
- Are E-Newsletters Really Worth It?
Book Titles & Back Cover Copy:
- How to Create a Book Hook
- The Book Hook Hall of Fame
- 5 Easy Steps to Create Captivating Book Titles
- Simple Steps to Better Back Cover Copy
- The Fastest Way to Writer Faster
- Bad Websites, Good Websites, and How to Know the Difference
- Is Your Website a Decision-Making Machine?
- The 4 Types of Authors in the World
- 10 Traits of Successful Authors
- Tips to Control a Media Interview
- Author the New Gatekeepers to Large Audiences
- Marketing Mistakes A-Level Authors Make
- Marketing Made Simple
- 7 Principles for Building a Powerful Brand
- 3 Keys to Boost Backlist Book Sales
- Monthly Marketing To-Do List for Authors
- Rich Author / Poor Author and What’s the Difference?
- 3 Reasons Why Your Book Didn’t Sell
- How to Grade an Author’s Marketing Ability
- How to Kill a New York Times Bestseller
- Success Stories from the Publishing Trenches
- Turn Website Visitors into Repeat Book Readers
- How Publishers Can Cure Ugly Sample Syndrome
- How Many Humans Actually See Your Online Book Ads?
- How Editors Can Help Sell More Books
- Making Millions in the Digital Middle
- Digital Publishing Demands Direct-to-Reader Marketing
- What’s the Point of Publishers in a Digital Age?