Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire.
This week’s focus:
You must beware of listening to unsolicited feedback. Some authors and business leaders are especially notorious for letting random comments, both good or bad, radically influence their direction. For example, just because someone posts something negative on your Facebook wall, blog, or book’s Amazon page doesn’t mean they’re right. Have they ever written a successful book? Are they an expert in their field? Are they worth listening to, or are they just trying to put forth their personal agenda?
Be careful who you listen to. Only accept advice from someone you trust who has the expertise to back up their credible point of view. Seek critical feedback from those who have gone before you successfully. You wouldn’t take legal advice from someone who isn’t a lawyer. Why listen to critics who haven’t done it well themselves?
“Never take financial advice from a broke person.”
Rob Eagar announces his new workshop:
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