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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Jan 05 2026

Why My Work is Changing in 2026

For the past 18 years, I’ve focused on teaching authors how to market their books. That meant creating online courses, webinars, books, and step-by-step instruction designed to help as many writers as possible navigate a confusing industry. That work mattered — and it still does. But as we enter 2026, I want to tell you

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Apr 17 2023

Amazon Author Success Stories

Author dreams do come true. Read real success stories of authors who are selling more books on Amazon…

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Jan 10 2021

If Democracy Dies – So Will Your Books

If you cherish the right to free speech as an author, then recent attacks on American democracy demand that you respond. Rob Eagar explains what’s at stake…

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Nov 09 2019

Are Bestsellers Killing Publishing?

Every author dreams of writing a bestselling book. But, what if a bestseller-driven industry is causing harm to authors? Find out how the problem could affect you…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tip

Jan 30 2017

Win the Marketing Bandwidth Battle

“We don’t have enough bandwidth…” is a common complaint that I hear when consulting with organizations. I’ve concluded this phrase actually means, “We’re so busy doing unproductive activities that we don’t have time to add new activities that would be more productive.” Does this problem exist in your organization or personal routine? Consider how plants

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

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Your Publisher Is Not Your Marketer

January 19, 2026 Posted by Rob Eagar No Comments

Many authors quietly assume their publisher is better at marketing books than they are. This perspective isn’t foolish—it’s actually logical. But, this mindset also puts the author’s book at far greater risk than they might realize. Most authors don’t come from marketing backgrounds. They’re professors, counselors, pastors, executives, clinicians, artists, parents, or first-time authors who

Relying on your publisher to market a book can be a risky mistake. Here is what authors should do instead.

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