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Rob Eagar

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Oct 11 2010

Monday Morning Marketing Tip – October 11, 2010

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire.

This week’s focus:
The 10 Commandments of Author Marketing – How many are you breaking?


Thou shalt:
1. Tell people about the results your books create, not the topics you write about.
2. Test your manuscript on focus groups and get actual success stories before you publish your book.
3. Include your contact information on all of your marketing materials – or lightning may strike you.
4. Make sure your website lets visitors test-drive your expertise.
5. Refrain from blaming your publisher for being the devil. Only you control the success of your career.
6. Maintain a growing database of leaders and send them regular newsletters…righteous!
7. Honor the Sabbath. Carve out regular breaks in your schedule to recharge your mind and soul.
8. Renounce false prophets who claim they can make your book hit #1 on Amazon…for a small fee.
9. Abstain from idolizing your book. Take your material and turn it into spin-off products, such as audio, video, coaching, curriculum, etc.
10. Avoid false humility. Don’t be afraid to tell people about your book when you know it can help them. That’s the real point of evangelism.

Blessings be upon you and your books.




Upcoming Event Reminder – only 5 seats remain!
Authors with marketing savvy sell more books…

it’s time you became one of them.

Rob Eagar announces his new workshop:

How to Sell Books Like WildFire!

November 6, 2010 in Atlanta, GA

Space is filling up fast…signup today.
Click here for details and registration



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© Rob Eagar 2010. All rights reserved.



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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

About Rob Eagar

Rob Eagar is the founder of WildFire Marketing, a consulting practice that helps authors and publishers sell more books and spread their message like wildfire. He is one of the rare consultants to help both fiction and nonfiction books hit The New York Times bestsellers list. Rob has consulted with numerous publishers and trained over 1,000 authors. He is the creator of The Author's Guide Series, a comprehensive collection of resources that teaches authors how to sell more books. Find out more at: WildFire Marketing and follow Rob on Twitter.

Comments

  1. blaza says

    October 15, 2010 at 2:00 am

    I Like the ebay and marketing
    marketing

Publishing Predictions for 2023

January 1, 2023 Posted by Rob Eagar

As we enter 2023, let’s look ahead to the major issues that will affect authors and publishers. Here are five predictions that deserve your attention…

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