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Rob Eagar

Marketing expertise to spread your message like wildfire.

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Dec 26 2011

Monday Morning Marketing Tip – Top Tips of 2011

This week’s focus:

2011 Year in ReviewI hope you had a Merry Christmas! This week, we’re looking back over 2011 and revisiting some of the more popular Monday Morning Marketing Tips from this year based on subscriber feedback. In case you missed them or would like a refresher, here’s a list to those marketing tips:


Use the Snowball Approach to Build Your Platform


Are You Prepared for a Hail Mary Marketing Moment


Passive versus Proactive Marketing


Monitor Your Amazon Reviews


Top 10 Misconceptions Authors Believe about Marketing



I look forward to kicking off the New Year next week as we’ll discuss:

“Your Top 12 Marketing Moves for 2012.”




Coming Next Month: New Teleconference Series for Authors

Advanced Book Marketing - Teleconference Join me in January for the start of new instructional teleconference series called, “Advanced Book Marketing for Authors.” Learn the essential skills that every fiction and non-fiction author needs to market books more effectively. Plus, I’ll personally answer your questions during these sessions. The first session will be on Wednesday, January 18th and I’ll explain “How to Answer the Most Important Question in Book Marketing.” All teleconference sessions will be recorded and sent as a download file afterwards. So, you can listen live or listen later on your computer, iPod, or smartphone.

Register early and save 20%. Click here for details and signup.


Holiday Special for my Newsletter Subscribers:

Non-Fiction Marketing Plan TemplateTo say thanks for subscribing to my Monday Morning Marketing Tips, I’m offering a $5.00 discount (20% off) on any of my downloadable teaching products between now and December 31st. Just use the secret code “wildfire” when you checkout at my website. Get a great deal on these resources for authors:

Bestseller Website Tutorial – Fiction and Non-Fiction versions

Marketing Plan Template for Authors – Fiction and Non-Fiction

How to Sell Books in Any Market – 5 hours of audio teaching



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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

About Rob Eagar

Rob Eagar is the founder of WildFire Marketing, a consulting practice that helps authors and publishers sell more books and spread their message like wildfire. He is one of the rare consultants to help both fiction and nonfiction books hit The New York Times bestsellers list. Rob has consulted with numerous publishers and trained over 1,000 authors. He is the creator of The Author's Guide Series, a comprehensive collection of resources that teaches authors how to sell more books. Find out more at: WildFire Marketing and follow Rob on Twitter.

Publishing Predictions for 2023

January 1, 2023 Posted by Rob Eagar

As we enter 2023, let’s look ahead to the major issues that will affect authors and publishers. Here are five predictions that deserve your attention…

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