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Rob Eagar

Marketing expertise to spread your message like wildfire.

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Archives for May 2015

May 17 2015

The Martian Way to Market Fiction

What are the keys to marketing fiction? You can see all of the elements in a great science fiction novel that I read last week called The Martian by Andy Weir. The book is already a huge New York Times bestseller, and it’s being turned into a major motion picture starring Matt Damon as the

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

May 03 2015

Don’t Fly By the Seat of Your Pants

When you try to fly by the seat of your pants, you eventually land on your butt. – Anonymous It’s hard to feel confident about your marketing when you don’t know what to say in key situations. For example, how do you respond when someone asks: What’s your book about? What does your non-profit do?

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Build your audience

Build Your Audience Before You Publish

May 15, 2022 Posted by Rob Eagar

Most authors focus on writing their books before marketing their books. But, what if this approach is a recipe for disaster? Rob explains why there’s a better way…

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