What are the keys to marketing fiction? You can see all of the elements in a great science fiction novel that I read last week called The Martian by Andy Weir. The book is already a huge New York Times bestseller, and it’s being turned into a major motion picture starring Matt Damon as the
Archives for May 2015
Don’t Fly By the Seat of Your Pants
When you try to fly by the seat of your pants, you eventually land on your butt. – Anonymous It’s hard to feel confident about your marketing when you don’t know what to say in key situations. For example, how do you respond when someone asks: What’s your book about? What does your non-profit do?