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Rob Eagar

Marketing expertise to spread your message like wildfire.

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Archives for November 2016

Nov 28 2016

Let Your Customers Do The Talking

Remember the old Yellow Pages ads that said, “Let your fingers do the walking?” (Yes, I just aged myself.) The phrase was clever slogan meant to encourage consumers to shop by browsing the yellow phone book page listings for a product or service. In the modern era of marketing, I encourage you to embrace a

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Nov 21 2016

How to Turn Website Visitors Into Repeat Book Buyers

As a contributing writer for Book Business Magazine, one of my latest articles was included in their print magazine edition (yes, there are still a few print magazines left in America). But, they recently added the article online for the public to view. If you’re a publisher or author who sells books from your website,

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Nov 14 2016

3 Success Stories from the Publishing Trenches

Read 3 success stories from my clients who are publishing houses that recently implemented new approaches and experienced quick results!

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Written by Rob Eagar · Categorized: Client Success Stories, Marketing Tips, Monday Morning Marketing Tips

Nov 07 2016

How to Bounce Back from a Marketing Defeat

Congratulations to the Chicago Cubs for erasing a 108-year drought of winning the World Series! Since 1908, generations of Cubs fans had to endure the depressed moniker of “Lovable Losers.” But, all of that frustration turned to joy after an incredible Game 7 that the Cubs won in extra innings, including an emotional rain delay

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Publishing Predictions for 2023

January 1, 2023 Posted by Rob Eagar

As we enter 2023, let’s look ahead to the major issues that will affect authors and publishers. Here are five predictions that deserve your attention…

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