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Rob Eagar

Marketing expertise to spread your message like wildfire.

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Mar 10 2022

Author Dreams Really Do Come True

Check out two recent examples of my clients hitting the top bestseller lists and making their author dreams come true…

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Written by Rob Eagar · Categorized: Author Tips, Client Success Stories, Monday Morning Marketing Tips

Nov 14 2016

3 Success Stories from the Publishing Trenches

Read 3 success stories from my clients who are publishing houses that recently implemented new approaches and experienced quick results!

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Written by Rob Eagar · Categorized: Client Success Stories, Marketing Tips, Monday Morning Marketing Tips

Aug 15 2016

New Life for an Old Book: A Success Story

When a client experiences success, I enjoy sharing their achievements with others. This year, I’ve consulted with several publishing houses to help them implement advanced book marketing tactics. One of my publishing clients recently sent me this exciting success story: Previously, one of our authors was a bit frustrated with the way his book was

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Written by Rob Eagar · Categorized: Author Tips, Client Success Stories, Marketing Tips, Monday Morning Marketing Tips

Nov 23 2015

How to Create Effective Case Studies

In last week’s post, I explained why case studies are the ultimate weapon in your marketing arsenal. That’s because nothing you can say about yourself is more powerful than what happy customers, donors, or readers say about you. Let other people sing your praises and build your credibility. To be clear, a marketing case study

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Written by Rob Eagar · Categorized: Author Tips, Client Success Stories, Marketing Tips, Monday Morning Marketing Tips

Mar 22 2015

Does Your Marketing Pass the Testimonial Test?

Quick…time for a marketing pop quiz! Take a moment to answer the following three questions: 1. When was the last time you asked a happy customer, reader, or donor for a testimonial? 2. When was the last time you received a testimonial from a happy customer, reader, or donor? 3. When was the last time

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Written by Rob Eagar · Categorized: Author Tips, Client Success Stories, Marketing Tips, Monday Morning Marketing Tips, Speaker Tips

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Build your audience

Build Your Audience Before You Publish

May 15, 2022 Posted by Rob Eagar

Most authors focus on writing their books before marketing their books. But, what if this approach is a recipe for disaster? Rob explains why there’s a better way…

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