Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire.This week’s focus: During the recent housing crash that devastated our economy, a lot of builders built homes based on “spec.” With spec homes, the house is planned, designed, and built before a prospective buyer has been

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Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire.Happy July 4th Holiday!This week’s focus:God created humans to be responsible individuals. We know this is true, because we’re usually happiest when we have responsibility and take care of it, such as handling our job well or

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Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus:Some people mistakenly believe that conducting a radio or TV interview is a prime opportunity to teach a large group of listeners. They see the microphone and suddenly think class is in session with

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Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus:I have several author clients who have sold over 100,000 (a few of these have sold over 1,000,000 copies!). I believe they should be proud of their success. Becoming a bestseller is a rare

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Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus:When you market a product or service, don’t make the mistake of expecting perfection from every activity. For example, let’s say you’re an author who sends out your first monthly newsletter. But, after a

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