If you’re an author, business owner, or non-profit executive, does your business have a marketing beacon? Just like a lighthouse guides ships safely ashore, marketing beacons work to guide customers to your business.
Archives for April 2016
How Editors Can Help Publishers Sell More Books
As an expert contributor for Book Business Magazine, I recently wrote an article entitled, “How Editors Can Help Publishers Sell More Books.” Below is an excerpt with a link to the complete article. Take a moment to read this important information. — What if editors possess a hidden ability to help publishers sell more books?
Adults Act Like Children Online
What if the moment adults go online they no longer act like adults? What if grown men and women surfing the Internet act more like children? How does that phenomenon affect they way you market and sell products from your website?