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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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May 17 2010

May Comparison of ECPA Publishers

Check out the May, 2010 Amazon rankings for the Top 15 ECPA publishers. This research lets you see both the overall industry rankings, plus each publisher’s individual top 20 bestselling book list. Why is this information helpful to you? This is one of the few ways that authors, agents, and publishers can simultaneously see how

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Written by Rob Eagar · Categorized: CBA Publisher Rankings

Apr 14 2010

Self-Published Titles Topped 764,000 in 2009 as Traditional Output Dipped

If you thought the publishing industry was competitive, take a look at the latest amount of new titles published in 2009. The marketplace is literally overwhelmed with books. If you’re an author, you owe it to yourself to improve your marketing skills in order to cut through the cacophony of new titles screaming for everyone’s

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Written by Rob Eagar · Categorized: Author Tips

Apr 08 2010

April Comparison of ECPA Publishers

Check out the April, 2010 Amazon rankings for the Top 15 ECPA publishers. This research lets you see both the overall industry rankings, plus each publisher’s individual top 20 bestselling book list. Why is this information helpful to you? This is one of the few ways that authors, agents, and publishers can simultaneously see how

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Written by Rob Eagar · Categorized: CBA Publisher Rankings

Apr 08 2010

Publishing Books to Make Money…

This is a great quote from Seth Godin. I highly recommend reading his blog. Publishing books to make money… is a little like hanging out in a singles bar if you want to get married. It might work, but there are way better ways to accomplish your goal. If you love writing or making music

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Written by Rob Eagar · Categorized: Author Tips

Mar 12 2010

Book Marketing Q&A: How much should an author spend on their marketing?

Question: According to your advice about an author Website, I should spend about $5000 minimum for my sight. If I expect to use a publisher that will print about 5000 copies of my book and at the rate of $1 per book for the author, you are saying I should expect to break even, right?

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Written by Rob Eagar · Categorized: Book Marketing Questions

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Why Backlist Book Sales Stall and How Top Authors Fix It

January 26, 2026 Posted by Rob Eagar No Comments

Most authors assume backlist sales fade for reasons outside their control — market saturation, algorithm changes, reader fatigue, or old age. In reality, sustained backlist performance is almost always the result of intentional strategy, not timing or luck. I’ve seen this repeatedly while coaching more than 1,000 authors, working with New York Times, Wall Street

Discover why backlist books stall—and how strategic authors revive old titles into long-term revenue engines.

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