Did you know some authors have been abusing the Amazon book category system? Now that’s no longer possible due to major changes recently made by Amazon…
10 Amazon Changes Every Author Needs to Know
Amazon released a slew of new advertising, marketing, and self-publishing features that benefit authors in 2021. Rob Eagar weighs in on the details…
Amazon Ads Not Working? 4 Ways to Fix the Problem
If Amazon ads aren’t working well for your books, Rob Eagar explains how the problem is usually related to one of four simple issues.
Facebook Ad Secrets from an Expert
Do you feel stuck trying to reach new readers and build your author following? Facebook advertising can help – if you know the secrets. I spoke with a member of Facebook’s Expert Advertising Team. Here’s what I learned…
The Social Media Charade
Social media may be effective at marketing small, start-up brands. But, it’s not very effective at growing big brands. Research is proving that social media is a marketing charade for two reasons.