Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: Last week, I received a promotional postcard from a well-known author advertising a new novel. One side of the card featured a large picture of the book cover, while the back side listed

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In wake of the devastating earthquake and tsunami that has affected the people of Japan, please join me in making a financial donation along with your thoughts and prayers. Below are two organizations that are working diligently to provide aid and support: www.SamaritansPurse.org www.RedCross.org

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Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: A big I may be a marketing expert, but I learned a valuable lesson last week. After announcing my “Forward to a Friend” contest, I received a copy of an email that was

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Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: A big complaint among published authors is the torture of waiting up to six months to get royalty statements from publishers to determine their actual book sales. Imagine if a chef had to

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Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: Breaking the rules of becoming a bestseller The publishing industry is going through an incredible amount of chaos and transformation. Some of this change is good, such as new technology, lower prices, and

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