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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Feb 17 2014

The Problem With Facebook

I hope you enjoyed last week’s funny video about audio books. If you missed it, click here.

This week, we’re back to a serious topic that needs your attention. In January, Facebook quietly changed their system to try and coax more money out of your pocket. You need to be aware of these changes, because they don’t represent fair business practices to its users.

I’ve always viewed Facebook with a sense of skepticism. But, after watching these insightful videos from Derek Muller at Veritasium, my skepticism only increased. If you use Facebook as a marketing tool to promote your books, business, or non-profit organization, you need to know the truth. Watch these two videos for an eye-opening expose on Facebook:

 

I appreciate the time that Derek Muller took to research the problems with Facebook. I hope his research gives you the knowledge to view this social media platform from the right perspective.

 

Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

About Rob Eagar

Rob Eagar is the founder of WildFire Marketing, a consulting practice that helps authors and publishers sell more books and spread their message like wildfire. He is one of the rare consultants to help both fiction and nonfiction books hit The New York Times bestsellers list. Rob has consulted with numerous publishers and trained over 1,000 authors. He is the creator of The Author's Guide Series, a comprehensive collection of resources that teaches authors how to sell more books. Find out more at: WildFire Marketing.

The Business of Being an Author

January 12, 2026 Posted by Rob Eagar No Comments

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. That statement can make some writers uncomfortable—especially if you’re someone who is talented. You’ve spent years honing your craft, attending workshops, polishing prose, and chasing the elusive ideal of “great writing.” And yet, when the book launches, sales stall.

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. Here's the quiet truth...

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