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Rob Eagar

Marketing expertise to spread your message like wildfire.

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Apr 01 2013

Marketing Through Networking

If you know about a subject well-enough to write a book, then you’re probably familiar with some of your subject’s annual conferences, retreats, or trade shows that attract industry leaders and influencers. If not, conduct an Internet search, or ask the leaders that you know for a list of the major events they attend.

Consider attending at least 3 – 5 of these events per year as networking opportunities. Contact the event organizer, and ask if you could teach a workshop or participate on one of the discussion panels. Your goal is to get your name and expertise in front of the attendees. If those efforts fail, you can still meet a lot of leaders by attending the event’s sessions, dinners, or extracurricular activities. Don’t hide in your hotel room. Walk around and engage people with confidence knowing that you have real value to offer.

Action step: Make a list of 3 conferences you should attend this year, and contact the organizer about a speaking, panel discussion, or exhibiting opportunity.

 

Upcoming Event Announcement:
I’ve been invited to conduct an exclusive Book Marketing Boot Camp at the Write-to-Publish Conference in Chicago, IL on June 5 – 8, 2013. For only $149, you’ll get 8 hours of intensive instruction with me and a small group of fellow authors. I’ll teach in the morning, and conduct exercises in the afternoon. By the time you leave, you’ll already have finished important steps towards increasing your book sales. At $149, this is the lowest price I’ve ever provided for such an advanced level of teaching.  Register today.

 

Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

About Rob Eagar

Rob Eagar is the founder of WildFire Marketing, a consulting practice that helps authors and publishers sell more books and spread their message like wildfire. He is one of the rare consultants to help both fiction and nonfiction books hit The New York Times bestsellers list. Rob has consulted with numerous publishers and trained over 1,000 authors. He is the creator of The Author's Guide Series, a comprehensive collection of resources that teaches authors how to sell more books. Find out more at: WildFire Marketing and follow Rob on Twitter.

Comments

  1. Lee says

    April 6, 2013 at 7:37 pm

    Hi, I want to come to your marketing boot camp. My book will release in January. But, do I have to pay the daily fee for the conference plus the fee for your boot camp to attend? Or can I just attend the boot camp?
    Please advise.
    Thanks!
    Lee Blum

    • Rob Eagar says

      April 7, 2013 at 11:14 pm

      Lee,

      Per your question, you will need to pay to attend the conference along with my additional $149 fee to participate in the marketing boot camp. Visit http://www.writetopublish.com for details.

      Thanks,

      Rob

Publishing Predictions for 2023

January 1, 2023 Posted by Rob Eagar

As we enter 2023, let’s look ahead to the major issues that will affect authors and publishers. Here are five predictions that deserve your attention…

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