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Book Launch Strategy for Authors Building Bestselling Careers

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Archives for September 2013

Sep 02 2013

Practice the Marketing Power of Rest

Happy Labor Day! Since Labor Day is a national holiday, most people typically celebrate by taking time off to enjoy family, traveling, or rest. However, I find that authors,  business leaders, and non-profit directors sometimes have extreme difficulty breaking away from their work to relax. They succumb to a constant desire to create, connect with

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

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The Shortcut to Building a Big Audience

June 22, 2026 Posted by Rob Eagar

Earlier, I wrote about the importance of building an audience before publishing a book. Today, I’d like to discuss a different question: How do you build that audience faster? Most authors understand that an email list is valuable. Yet, many spend years blogging, posting on social media, attending conferences, and speaking at events—only to end

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