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Rob Eagar

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Archives for November 2013

Nov 25 2013

How to Make Millions in the Digital Middle

Today, I’m guest blogging over at Digital Book World with an article entitled, “Making Millions in the Digital Middle.” I encourage you to read this article and discover how authors and publishers can monetize their content in ways that didn’t exist ten years ago. Viva la digital revolution!

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Nov 18 2013

Email Kicks Social Media Butt

For those who think that social media is the answer to all of your marketing problems, it’s time for a reality check. For those who waste, err I mean, spend inordinate amounts of time on Facebook or Twitter trying to promote products, raise your hands and slowly step away from the keyboard. According to recent

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Written by Rob Eagar · Categorized: Marketing Tips, Monday Morning Marketing Tips

Nov 11 2013

The Four Types of Authors in the World

Four Types of Authors in the World

Last week, I wrote a five-part series of blog posts over at DigitalBookWorld.com called “The 4 Types of Authors in the World.” In my consulting experience working with over 400 authors, I’ve found that you can classify any author into one of four categories using two criteria: marketing effort and sales expectations. When you put

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Nov 04 2013

Playing the Marketing Blame Game

God created humans to be responsible individuals. This truth is manifest by how we’re usually happiest when we have responsibility and take care of it, such as handling a job well or being a loving parent. In contrast, irresponsibility usually leads to blame, which leads to conflict by blaming others or blaming ourselves. Where there’s blame,

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

If Democracy Dies – So Will Your Books

January 10, 2021 Posted by Rob Eagar No Comments

If you cherish the right to free speech as an author, then recent attacks on American democracy demand that you respond. Rob Eagar explains what’s at stake…

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