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Rob Eagar

Marketing expertise to spread your message like wildfire.

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Archives for January 2015

Jan 25 2015

How to Build a Massive Online Audience

The more I consult with literary agents and book publishers, the more I hear them say, “We want authors who can bring a large online audience to support their book sales.” I’ve even heard some say, “We want authors who are list-building machines,” which means building an email list with 10,000, 50,000, or 100,000+ subscribers.

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Jan 19 2015

How to Create Magnetic Marketing

Effective marketing should act like a magnet, which means prospects should be drawn to contact you, rather than you having to pursue prospects. Does your phone ring? Do you get a steady source of email inquiries? Or, do find yourself having to ring other people to try and create new business? Magnetic marketing means creating

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Jan 12 2015

3 Tips for a Successful New Product Launch

I enjoy bragging on my clients when they reach new levels or surpass specific goals. Recently, one of my non-profit clients, Growing Leaders, set a new record for the amount of product sold through their website store in a one-month period. When we reviewed the reasons for their success, three best practices were identified that

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Written by Rob Eagar · Categorized: Marketing Tips, Monday Morning Marketing Tips

Jan 04 2015

15 Marketing Do’s and Don’ts for 2015

As we enter the New Year, it’s easy to feel overwhelmed with resolutions and the desire to improve upon last year’s success or the lack thereof. But, sometimes the hardest part is placing proper focus on the right priorities. With a plethora of choices to market your message, it’s easy to fall into analysis-paralysis. Here’s

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips, Speaker Tips

Publishing Predictions for 2023

January 1, 2023 Posted by Rob Eagar

As we enter 2023, let’s look ahead to the major issues that will affect authors and publishers. Here are five predictions that deserve your attention…

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