True confession time: I’m a guy who finds it difficult to accept my real age. Many people don’t know that I’m actually 47 years old. I guess my blond hair has a way of hiding most of the gray that’s on my head. And, when people try to guess my age, they usually think I’m
Archives for July 2015
He Who Owns the Reader Owns the Sale
Imagine the pressure of trying to walk on a tightrope. It’s scary enough just attempting to keep your balance. But, what if maintaining your balance isn’t your biggest worry? What if you’re afraid that the tightrope itself might break? This anxiety represents how many of my publisher clients can feel in today’s economy. Not only
10 Steps to Create a Sensational Speech
There’s an old adage among professional speakers that says “The brain can only absorb what the behind can withstand.” This means that the longer you talk, the less information your audience tends to remember. When a speaker covers too much information, it all tends to run together and cancel itself out in the listener’s mind.