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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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May 16 2011

Monday Morning Marketing Tip – May 16, 2011

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: Recently, I was helping some of my clients improve their public speaking skills. Part of my coaching process involved reviewing video recordings of new speeches that they had given for the first time.

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

May 09 2011

Monday Morning Marketing Tip – May 9, 2011

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: Disregard all feedback that you receive in the heat of the moment. As humans, we have an innate ability to sense when another person feels vulnerable. Therefore, people tend to avoid saying what

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

May 02 2011

Monday Morning Marketing Tip – May 2, 2011

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. I want to thank everyone who signed up for my free teleconference interview with Lysa TerKeurst last week. If you registered for the call, be sure to check your email inbox for a link to the

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Apr 25 2011

Monday Morning Marketing Tip – April 25, 2011

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. Congratulations to WildFire Marketing client, Wanda Brunstetter, who just made the New York Times and USA Today fiction bestseller lists with her new novel, The Journey. This week’s focus: Some people think that giving away free

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Apr 18 2011

WildFire Marketing helps Wanda Brunstetter launch new website and hit New York Times bestseller list!

WildFire Marketing is excited to announce that author client, Wanda Brunstetter, recently landed #23 on the New York Times trade fiction paperback bestseller list for the week of April 24, 2011. Rob Eagar was hired by Wanda and her publisher, Barbour Books, to create a new author brand and revamp her website. Click here to

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Written by Rob Eagar · Categorized: Client Success Stories

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Your Publisher Is Not Your Marketer

January 19, 2026 Posted by Rob Eagar No Comments

Many authors quietly assume their publisher is better at marketing books than they are. This perspective isn’t foolish—it’s actually logical. But, this mindset also puts the author’s book at far greater risk than they might realize. Most authors don’t come from marketing backgrounds. They’re professors, counselors, pastors, executives, clinicians, artists, parents, or first-time authors who

Relying on your publisher to market a book can be a risky mistake. Here is what authors should do instead.

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