Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus:Folks, at some point we have to ask ourselves if quality is important to our marketing efforts. I know the answer is an obvious “yes.” But, I’m surprised by how many authors, businesses, and
Monday Morning Marketing Tip – April 11, 2011
Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus:Another “Marketing Minute Video Tip” for your thought-provoking enjoyment. I can’t emphasize how easy it is to create these videos with today’s technology. I recorded this video using my iPhone on a tripod, then
Monday Morning Marketing Tip – April 4, 2011
Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: One marketing technique that can be particularly useful to authors is to engage the power of book clubs and discussion groups. Millions of readers around the world congregate both in-person and online to
Monday Morning Marketing Tip – March 28, 2011
For something a little different, I thought I’d share my new Marketing Minute Video Tip…more to come in the future. How to Avoid the #1 Marketing Mistake
Monday Morning Marketing Tip – March 21, 2011
Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: Last week, I received a promotional postcard from a well-known author advertising a new novel. One side of the card featured a large picture of the book cover, while the back side listed
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