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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Jun 25 2017

Don’t Get Suckered By Social Media

It’s time for thousands of authors and small businesses to stop getting duped by social media. There is a better solution. If there’s only one article you need to read right now, it’s this one.

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Jun 17 2017

Podcast: How to Improve Your Marketing Overnight

In less than 3 minutes, Rob Eagar explains how to improve your marketing overnight with one simple step – for free!

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Written by Rob Eagar · Categorized: Author Tips, Monday Morning Marketing Tips, Podcasts

Jun 03 2017

New Podcast: Build Marketing Tools Into Your Book

Rob Eagar reveals how authors can easily increase their book sales by inserting effective marketing tools directly into their manuscript.

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips, Podcasts

May 22 2017

How to Grade an Author’s Marketing Ability

As a columnist for Book Business Magazine, my latest article is entitled, “How to Grade an Author’s Marketing Ability.” Below is an excerpt with a link to the complete article. If you’re a publisher or an author at any level, you will find this information both revealing and essential. — Every publisher has endured the

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

May 15 2017

How to Create an Irresistible Incentive

What’s the secret to build a big email list? The Irresistible Incentive. Offer something for free that leads people to give an email address as a fair trade.

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

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The Business of Being an Author

January 12, 2026 Posted by Rob Eagar No Comments

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. That statement can make some writers uncomfortable—especially if you’re someone who is talented. You’ve spent years honing your craft, attending workshops, polishing prose, and chasing the elusive ideal of “great writing.” And yet, when the book launches, sales stall.

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. Here's the quiet truth...

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