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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Aug 23 2021

Amazon News Authors Can Use

Check out three recent stories related to Amazon that have implications for authors. Warning: There is some weird stuff to report…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Jul 11 2021

Is TikTok Good for Your Book?

Did you know TikTok is having a big effect on the publishing industry? What is causing these unforeseen results? Read this article for the answers…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Apr 11 2021

10 Amazon Changes Every Author Needs to Know

Amazon released a slew of new advertising, marketing, and self-publishing features that benefit authors in 2021. Rob Eagar weighs in on the details…

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Written by Rob Eagar · Categorized: Advertising, Author Tips, Marketing Tips, Monday Morning Marketing Tips

Mar 20 2021

Rich Author, Poor Author, and What’s the Difference?

After working in publishing for over 10 years, there are 3 key differences I’ve noticed between “rich” authors and “poor” authors…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips

Jan 10 2021

If Democracy Dies – So Will Your Books

If you cherish the right to free speech as an author, then recent attacks on American democracy demand that you respond. Rob Eagar explains what’s at stake…

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

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The Business of Being an Author

January 12, 2026 Posted by Rob Eagar No Comments

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. That statement can make some writers uncomfortable—especially if you’re someone who is talented. You’ve spent years honing your craft, attending workshops, polishing prose, and chasing the elusive ideal of “great writing.” And yet, when the book launches, sales stall.

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. Here's the quiet truth...

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