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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Jan 01 2010

Book Marketing Question: How big should an author’s platform numbers be?

Michael asks, “I’m in the process of redesigning my website and creating a social media marketing campaign as a first step toward submitting a manuscript to an agent. It is my assumption that my website and web presence (YouTube, Facebook, Twitter, etc.) will be my most powerful medium for marketing my non-fiction, self-help book. Is

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Written by Rob Eagar · Categorized: Book Marketing Questions

Oct 09 2009

Book Marketing Q&A: Follow-up to Public Speaking Resources

Per Mary’s question yesterday, I forgot to offer some other advice on preparing to speak publicly on your book. Two things:1. The best way to become a better speaker is to build an effective speech (See Andy Stanley’s book, “Communicating for a Change” in my previous post), then go speak as frequently as possible. Practice

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Written by Rob Eagar · Categorized: Book Marketing Questions

Oct 08 2009

Book Marketing Q&A: Public Speaking Resources and When to Start a Website?

Two questions today: Mary asks, “My first paid speaking engagement as an author is next month. And, like so many who have gone before me, I feel so incredibly inadequate. Can provide your top three resource recommendations for an author who is starting to speak in public about their books?”Mary, congratulations on landing your first

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Written by Rob Eagar · Categorized: Book Marketing Questions

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Stop Asking Readers for Opinions

February 2, 2026 Posted by Rob Eagar

Feedback from readers may feel helpful—but it could also sabotage your book and your long-term career.

Feedback from readers may feel helpful—but it could also sabotage your book and your long-term career.

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