Word of mouth is still the #1 driver of all book sales. The best way to kick-start word of mouth is to create a book launch team. Follow these 6 steps and learn how to effectively enlist people to join your book marketing campaign.
How to Buy Your Way onto the Bestseller List
Do you believe that an author who hits the bestseller list becomes famous, triples his speaking fee, and gets new doors opened for his career? If your answer is yes, how far would you go to make it happen? Would you risk your compromising your integrity to gain that recognition? I’m proud to say that
Rob answers your marketing questions in one hour!
Announcing a New Service for Authors, Non-Profits, and Small Business Owners I want to thank everyone for your support of WildFire Marketing. Last year was the best year in the history of the company. And, the first quarter of 2013 is already poised to be the best yet! However, because business is so strong, my
Book Marketing Q&A: How much should an author spend on their marketing?
Question: According to your advice about an author Website, I should spend about $5000 minimum for my sight. If I expect to use a publisher that will print about 5000 copies of my book and at the rate of $1 per book for the author, you are saying I should expect to break even, right?
Book Marketing Q&A: Writing Promotional Copy for a Book
Question: During a conversation with my publisher, we were discussing the marketing text for my new book’s back cover copy, catalogue copy, and ad copy to be released this fall. As we talked through these issues, I began to wonder if the text needed to be different for each type of piece. In other words,