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Rob Eagar

Marketing expertise to spread your message like wildfire.

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Archives for September 2011

Sep 26 2011

Monday Morning Marketing Tip – September 26, 2011

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus:Have you ever attended a music concert and seen T-shirts on sale for over $25? How can musicians get away with these ridiculously inflated prices? Emotion can trump logic when it comes to pricing.

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Sep 21 2011

New Workshop – Advanced Media Training for Authors

One of the fastest ways to get exposure for your new book is through radio and TV interviews. Unfortunately, most publishers no longer setup media tours for their authors. Worse, typical PR firms charge $2,500 – $5,000 per month for their services – with no guarantee of success.  Why risk paying these outrageous prices when

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Sep 19 2011

Monday Morning Marketing Tip – September 19, 2011

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus:Facebook currently has over 750 million users worldwide, which makes it the largest social network in history and a powerful marketing tool for individuals and businesses. However, setting up a presence on Facebook doesn’t

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Sep 12 2011

Monday Morning Marketing Tip – September 12, 2011

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus:If you’re an author who desires a larger platform, it won’t happen by itself. You can’t sit around waiting for Oprah or Good Morning America to call. Platform growth happens through steady action over

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Sep 05 2011

Monday Morning Marketing Tip – September 5, 2011

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus:There’s an unhealthy tendency among some authors and business owners to start a new marketing activity with the expectation that it should create a huge, immediate return. These people will start a new blog,

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Publishing Predictions for 2023

January 1, 2023 Posted by Rob Eagar

As we enter 2023, let’s look ahead to the major issues that will affect authors and publishers. Here are five predictions that deserve your attention…

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