Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: Let’s face it…controversy sells. Our society harbors a guilty pleasure towards juicy news, shocking revelations, and scandalous topics. Some of the biggest products and programs in the world are predicated on mocking established
Monday Morning Marketing Tip – February 7, 2011
Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: Even though a record 111 million people tuned in to watch the Super Bowl this past Sunday, consumers have more power than ever to turn-off the advertisements in their life. The audience is
Monday Morning Marketing Tip – January 31, 2011
Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: My wife and I recently attended a performance by the Blue Man Group. It was an enjoyable evening that combined music, comedy, and multi-media into a sensory experience. However, as we discussed the
Monday Morning Marketing Tip – January 24, 2011
Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. Continued congratulations to WildFire Marketing client, Lysa TerKeurst, on the success of her new book, Made to Crave. This week, Lysa was notified that she hit # 9 on the New York Times bestseller list for
Monday Morning Marketing Tip – January 17, 2011
Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: If you want to get more media coverage for your business, non-profit, or book, try connecting your message to major holidays and events. The media industry depends upon a regular diet of guests
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