God created humans to be responsible individuals. This truth is manifest by how we’re usually happiest when we have responsibility and take care of it, such as handling a job well or being a loving parent. In contrast, irresponsibility usually leads to blame, which leads to conflict by blaming others or blaming ourselves. Where there’s blame,
There is No Such Thing as an Author
Consider these riddles: If a tree falls in the forest but no one hears it, does it make a sound? If someone writes a book but no one buys it, does it make that person an author? For the past seven years, I’ve coached over 500 authors from beginners to bestsellers and reached this conclusion:
How to Regain Your Marketing Creativity
Whether you’re an author, business leader, or non-profit director, creativity comes in limited amounts that needs recharging at times. How do you get your imaginative juices flowing again? Take a vacation, especially to incredible national parks, such as Yellowstone and the Grand Tetons. Here are some scenes of me getting my creative marketing batteries rejuvenated
Control Freaks Make Great Marketers
Last week, I announced the launch of a client website at: www.BoundariesBooks.com. A big reason why I enjoyed this project was due to the great content in the seven “Boundaries” books. For example, Boundaries for Leaders by Dr. Henry Cloud emphasizes a counterintuitive idea that “control freaks make great leaders.” Yet, he has a different spin on the definition
How to Build the Ideal Website
In today’s business and publishing world, your website is your most important marketing tool. A bad website can make you appear unprofessional, boring, and even untrustworthy. In contrast, a good website encourages people to trust you, capture new customers around the clock, and generate word of mouth on your behalf. But, how do you build
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