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Rob Eagar

Marketing expertise to spread your message like wildfire.

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Aug 16 2020

An Open Letter to Barnes & Noble

The new CEO of Barnes & Noble claims to be making big changes to the company. Rob Eagar isn’t convinced and offers 4 ways that B&N could improve their relationship with authors and sell more books.

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Jul 26 2020

When Should Authors Quit?

Did you know most authors fail at selling books? The average nonfiction book sells less than 250 copies per year.  The business of books can be brutal, which begs the question: When should authors quit?

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Written by Rob Eagar · Categorized: Author Tips, Book Marketing Questions, Marketing Tips, Monday Morning Marketing Tips

Jun 21 2020

Amazon Ads Not Working? 4 Ways to Fix the Problem

If Amazon ads aren’t working well for your books, Rob Eagar explains how the problem is usually related to one of four simple issues.

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Written by Rob Eagar · Categorized: Advertising, Author Tips, Marketing Tips, Monday Morning Marketing Tips

May 30 2020

The 4 Buckets of Book Sales

Want to get thousands of people to buy your book? Rob explains how to identify where readers gather in large numbers by understanding the 4 Buckets of Book Sales.

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Written by Rob Eagar · Categorized: Author Tips, Book Marketing Questions, Marketing Tips, Monday Morning Marketing Tips

Apr 16 2020

Try a Risk-Free Author Experiment

When pressure and expectations are removed from an author’s mind, sometimes the best creativity takes flight and new marketing ideas are unlocked. Read 10 examples why…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

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Build your audience

Build Your Audience Before You Publish

May 15, 2022 Posted by Rob Eagar

Most authors focus on writing their books before marketing their books. But, what if this approach is a recipe for disaster? Rob explains why there’s a better way…

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