Phone: 770-887-1462 Free Newsletter Signup

Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

  • About
  • Work with Rob
    • Book Marketing Master Class
    • Strategic Bestseller Advisory
    • Private Author Coaching Sessions
  • Clients
    • Testimonials
    • Bestseller Case Studies
    • Client List
  • Books
    • The Author’s Guide to Marketing Books on Amazon
    • The Author’s Guide to Email Marketing
    • The Author’s Guide to Media Interviews
    • The Author’s Guide to Write Text That Sells Books
  • Resources
    • Free Articles for Authors
    • Blog
    • Trusted Partners
  • Courses
  • Contact

Archives for October 2017

Oct 29 2017

Marketing Books to Moochers

Podcast Episode 3: Every author has moochers in their audience, such as social media followers, podcast listeners, email subscribers, etc. In this 5-minute episode, Rob Eagar explains how to identify moochers and set proper expectations to maximize your next book launch.

Continue Reading »

Written by Rob Eagar · Categorized: Author Tips, Monday Morning Marketing Tips, Podcasts

Oct 16 2017

My Marketing Brother From Another Mother

Many of you have followed my book marketing advice for a long time. But, guess what? I’m not a lone voice in the publishing wilderness crying out the truth to authors. There’s another voice giving authors the same wisdom – Tim Grahl. Read why I’ve discovered a long lost marketing brother from another mother…

Continue Reading »

Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Oct 08 2017

The Most Important Question Every Author Should Ask

I’ve counseled almost every type of author, from first-time writers to well-known bestsellers who are millionaires. Whenever we discuss strategy for a new book, I ask every client this crucial question…

Continue Reading »

Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Oct 03 2017

How to Sell Books on a Shoestring Budget

After a lot of intensive work and your helpful input, I’ve developed a new solution to help authors at every level overcome the two biggest book marketing challenges…

Continue Reading »

Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, News & Events

Oct 01 2017

Two Marketing Challenges Every Author Faces

I sent out a survey asking over 3,000 authors to tell me the two biggest challenges they face when marketing their books. The response was overwhelming. But, what surprised me the most was something that I didn’t expect…

Continue Reading »

Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Your Publisher Is Not Your Marketer

January 19, 2026 Posted by Rob Eagar No Comments

Many authors quietly assume their publisher is better at marketing books than they are. This perspective isn’t foolish—it’s actually logical. But, this mindset also puts the author’s book at far greater risk than they might realize. Most authors don’t come from marketing backgrounds. They’re professors, counselors, pastors, executives, clinicians, artists, parents, or first-time authors who

Relying on your publisher to market a book can be a risky mistake. Here is what authors should do instead.

Book Marketing Master Class
  • About
  • Books
  • Consulting
  • Free Tips
  • Blog
  • Newsletter Signup
  • Contact
  • Privacy Policy
  • Site Map

© 2026 WildFire Marketing

Website by Wildfire Marketing