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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Dec 12 2011

Monday Morning Marketing Tip – December 12, 2011

Rob Eagar’s Monday Morning Marketing Tipis written to help authors, publishers, and organizationsspread their message like wildfire. This week’s focus: My wife, Ashley the Wonderful, is a voracious reader. She can easily go through a book a week, and she enjoys referring her favorite books to friends. Last week, she made a statement that stopped

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Dec 09 2011

Guest Blog at Writers Digest – Set Realistic Expectations for Your Author Platform

I’m guest blogging today over at Writers Digest. Check out my article: “Are We There Yet? Set Realistic Expectations for Your Author Platform” Click here – http://goo.gl/RFvPj

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Written by Rob Eagar · Categorized: Marketing Tips

Dec 05 2011

Monday Morning Marketing Tip – December 5, 2011

Rob Eagar’s Monday Morning Marketing Tipis written to help authors, publishers, and organizationsspread their message like wildfire. This week’s focus: In today’s publishing climate, nothing influences a publisher’s interest more than the strength of an author’s platform. If publishers don’t think you can help sell books, then they will pass on your proposal and choose

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Nov 28 2011

Monday Morning Marketing Tip – November 28, 2011

Rob Eagar’s Monday Morning Marketing Tipis written to help authors, publishers, and organizationsspread their message like wildfire. This week’s focus: The Top 10 MisconceptionsAuthors Believe about Marketing 1. My publisher will market my book for me. That’s wishful thinking. Unless you’re an established bestselling author, publishers will do very little to market your book. You’ll

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Nov 20 2011

Monday Morning Marketing Tip – November 21, 2011

Rob Eagar’s Monday Morning Marketing Tipis written to help authors, publishers, and organizationsspread their message like wildfire. This week’s focus: As winter approaches, snow begins to fall – which means fun activities, such as building a snowman or throwing snowballs at an unsuspecting spouse, kid, or neighbor. To build a snowman, you start by packing

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

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The Business of Being an Author

January 12, 2026 Posted by Rob Eagar No Comments

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. That statement can make some writers uncomfortable—especially if you’re someone who is talented. You’ve spent years honing your craft, attending workshops, polishing prose, and chasing the elusive ideal of “great writing.” And yet, when the book launches, sales stall.

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. Here's the quiet truth...

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