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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Apr 28 2019

Is Your Writing Enemy Within?

Are you letting an overactive self-editor ruin your ability to write well? Here’s the cure…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Mar 17 2019

The Cure for Book Description Affliction

A bad book description can kill your book sales. Why suffer needlessly? The lost sales can really add up fast. Rob explains how any author can avoid book description affliction…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, News & Events

Mar 09 2019

Rob’s Rules for Authors Hiring Help

Many authors make a huge mistake when it comes to building a business – hiring help. In most cases, hiring other people tends to create more trouble than it’s worth. Avoid the pitfalls by using Rob’s rules for authors hiring help…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Mar 04 2019

Do You Have a Book or a Business?

Many authors fail to generate substantial income from their books. They focus on having a book, rather than having a business. Find out how to tell if you’re making the same mistake…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Feb 17 2019

How to Use Bestselling Authors to Boost Your Book Sales

Do you ever feel jealous of bestselling authors who sell more books than you? Discover how to channel your envy into a productive way to increase your own book sales…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

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Why Backlist Book Sales Stall and How Top Authors Fix It

January 26, 2026 Posted by Rob Eagar

Most authors assume backlist sales fade for reasons outside their control — market saturation, algorithm changes, reader fatigue, or old age. In reality, sustained backlist performance is almost always the result of intentional strategy, not timing or luck. I’ve seen this repeatedly while coaching more than 1,000 authors, working with New York Times, Wall Street

Discover why backlist books stall—and how strategic authors revive old titles into long-term revenue engines.

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